When was the last time you considered adding video to your marketing plan? Maybe it’s been on your to-do list, but it keeps getting pushed to the back burner.
Video is no longer optional. In fact, it should be a central piece of your marketing plan. Let’s explore why it’s time to stop putting off video and to start prioritizing it as a key part of your marketing strategy.
Another misconception we often encounter is the belief that having an internal marketing team means a firm doesn’t need external support. In reality, we often work alongside internal teams to fill in the gaps, provide additional expertise, or take on projects that the in-house team may not have the capacity to handle.
In the alternative investment industry, getting buy-in from stakeholders for marketing initiatives can be a significant challenge.
You might be fully aware of what your firm needs to push its marketing forward, but securing approval from higher-ups can feel like an uphill battle. Marketing Intent can help. We understand the dynamics at play and are here to help you navigate these challenges effectively.
In today’s digital age, the idea of launching a website with just a few clicks is tempting. With countless templates available, it seems easy to throw up a site and call it a day.
When it comes to firms in the alternative investment space, a template simply doesn’t cut it. Building a truly effective website takes time — typically four to six months. Here’s why a custom website is worth the time you put into it, and how you can make your firm’s website shine.
Does your sales team know about your marketing?
In alternative investments, your sales team is constantly on the move—meeting with prospects, nurturing relationships, and closing deals. With so much going on, it’s easy for your marketing collateral to slip through the cracks.
In the ever-evolving landscape of alternative investments, staying ahead of the curve means not just keeping up with industry trends, but also leveraging the right tools to connect with potential advisors and investors. LinkedIn offers unparalleled opportunities to build relationships, showcase expertise, and drive sales.
When was the last time you considered adding video to your marketing plan? Maybe it’s been on your to-do list, but it keeps getting pushed to the back burner.
Video is no longer optional. In fact, it should be a central piece of your marketing plan. Let’s explore why it’s time to stop putting off video and to start prioritizing it as a key part of your marketing strategy.
Another misconception we often encounter is the belief that having an internal marketing team means a firm doesn’t need external support. In reality, we often work alongside internal teams to fill in the gaps, provide additional expertise, or take on projects that the in-house team may not have the capacity to handle.
In the alternative investment industry, getting buy-in from stakeholders for marketing initiatives can be a significant challenge.
You might be fully aware of what your firm needs to push its marketing forward, but securing approval from higher-ups can feel like an uphill battle. Marketing Intent can help. We understand the dynamics at play and are here to help you navigate these challenges effectively.
In today’s digital age, the idea of launching a website with just a few clicks is tempting. With countless templates available, it seems easy to throw up a site and call it a day.
When it comes to firms in the alternative investment space, a template simply doesn’t cut it. Building a truly effective website takes time — typically four to six months. Here’s why a custom website is worth the time you put into it, and how you can make your firm’s website shine.
Discover latest trends and marketing tips uniquely curated for asset managers working to engage financial advisors.
Wondering how to help your firm and offerings stand out positively? Our insights can help. Subscribe now and receive a copy of our report, “How Advisors Evaluate Sponsors on Marketing and Communications.” This report will help you learn what advisors look for when choosing alternative investment partners.
