At Marketing Intent, we’re passionate about the marketing campaigns we create for our clients. Whether it’s a super creative project or a problem-solving endeavor, each campaign has its unique story and impact. Today, we’re excited to share some of our favorite marketing campaigns and the insights we’ve gained from them.
Agricultural Real Estate: The Pistachio Campaign
One of our most memorable and creative marketing campaigns was for Gladstone on agricultural real estate. This project was a fantastic learning experience, as we worked to position a unique market segment. The highlight of this campaign was the “pistachio paper,” where the Gladstone sales team handed out pistachios, cleverly tying them into our marketing efforts. This campaign included email marketing, flyers, and conference marketing, creating a comprehensive and engaging approach. The creative element of giving out pistachios added a touch of fun and memorability that resonated with our audience. This campaign was an award winner, earning a Gramercy Institute Strategy Award in 2023.
Rebranding Success: Breathing New Life into Old Brands
Another favorite of ours is when clients come to us for a rebrand. There’s something incredibly rewarding about taking an existing brand and infusing it with creativity and new life while preserving its core elements. Seeing clients get excited about their revitalized brand and the positive feedback they receive is what fuels our passion. It’s not just about the look; it’s about elevating our clients in a competitive marketplace. Watching clients gain traction with advisors by engaging them in sales conversations via their refreshed brand, and continuing to trust us with their ongoing projects is truly fulfilling.
Problem-Solving Wins: Innovative Solutions for Client Challenges
Not every campaign needs to be an award-winning creative masterpiece to be a favorite. Sometimes, it’s the problem-solving projects that stand out. Whether it’s finding an efficient way to handle quarterly updates, developing a better email program, or creating an easy-to-use social media strategy, solving client problems is at the heart of what we do. These projects deliver practical solutions that make a significant difference for our clients.
Moving Forward with Creativity and Solutions
At Marketing Intent, we’re always looking for ways to help our clients solve problems and find great solutions for their marketing efforts. Whether you need a brand refresh, a brochure, an email campaign, or any other marketing service, we’re here to help you shine. Let’s solve problems together and create marketing campaigns that make a lasting impact. Review other client solutions on our case studies page.