Launching a private placement offering, especially under Rule 506(b), presents a unique set of challenges for alternative investment sponsors. The intricacies of compliance regulations often create a sense of limitation, leading many to believe that marketing their product is next to impossible. However, the reality is far from it. Despite the constraints, there are numerous compliant and creative strategies to market your offering effectively. Here’s how you can turn these challenges into opportunities for meaningful engagement with advisors and accredited investors.