Another misconception we often encounter is the belief that having an internal marketing team means a firm doesn’t need external support. In reality, we often work alongside internal teams to fill in the gaps, provide additional expertise, or take on projects that the in-house team may not have the capacity to handle.

In the alternative investment industry, getting buy-in from stakeholders for marketing initiatives can be a significant challenge.  

You might be fully aware of what your firm needs to push its marketing forward, but securing approval from higher-ups can feel like an uphill battle. Marketing Intent can help. We understand the dynamics at play and are here to help you navigate these challenges effectively.

At Marketing Intent, we’re passionate about the campaigns we create for our clients. Whether it’s a super creative project or a problem-solving endeavor, each campaign has its unique story and impact. Today, we’re excited to share some of our favorite campaigns and the insights we’ve gained from them. 

In the vast sea of alternative investment firms, standing out is both a challenge and a necessity. The quest for differentiation isn’t just about establishing uniqueness – it’s about conveying value in an environment where competition is intense. So, what distinguishes you in a market where everyone is clamoring for the attention of advisors? Explore ideas in this article.