Choosing the wrong marketing firm – especially one that doesn’t have experience in the alternative investments space – can be a costly mistake.
Without a deep understanding of the industry, they won’t be able to craft messaging that resonates with financial advisors and investors or develop strategies that effectively help your sales team raise capital.
Generic, cookie-cutter marketing approaches may work for other industries, but they fall flat when it comes to alternative investments.
Marketing for alternative investments requires a nuanced understanding of the space, the ability to communicate complex financial products, and the skills to engage sophisticated advisors and investors.
At Marketing Intent, we specialize in helping alternative investment sponsors stand out. Our deep industry knowledge allows us to craft strategies that drive real results and help your sales team raise capital.
Our approach is customizable. We can collaborate with your in-house marketing team, take on a single smaller project, or create a comprehensive plan for all your marketing. We adapt our marketing to our clients’ needs.
In a 15-minute exploratory call, we’ll discuss how Marketing Intent can collaborate with your team to support your capital-raising efforts.
Discover latest trends and marketing tips uniquely curated for asset managers working to engage financial advisors.
Wondering how to help your firm and offerings stand out positively? Our insights can help. Subscribe now and receive a copy of our report, “How Advisors Evaluate Sponsors on Marketing and Communications.” This report will help you learn what advisors look for when choosing alternative investment partners.